The Cistek Report
  Volume Description
  Volume 2011, Issue 3 Top Value Selling Skills - Value Assessment
  Volume 2011, Issue 2 Top Value Selling Skills - Effective Listening
  Volume 2011, Issue 1 Capital Budget Benefits
  Volume 2010, Issue 2 Who Moved My Value Proposition?
  Volume 2010, Issue 1 It Really Pays To Set Yourself Apart
  Volume 2009, Issue 4 Why Value Pricing Initiatives Fail
  Volume 2009, Issue 3 Recession's Effect On Order Losses
  Volume 2009, Issue 2 How To Be Nice To Nasty Customers
  Volume 2009, Issue 1 Simplify Your Message - Marketing and Selling In A Recession
  Volume 2008, Issue 3 Rantings and Ravings of a Baby Boomer
  Volume 2008, Issue 2 Tips for Tuning Up Your Value Proposition
  Volume 2008, Issue 1 Tips for Selling In A Down Economy
  Volume 2007, Issue 2 Sizing Up Your Competition
  Volume 2007, Issue 1a Healthcare IT Value Proposition and Value Pricing Best Practices Checkup
  Volume 2007, Issue 1b Process Automation Value Proposition and Value Pricing Best Practices Checkup
  Volume 2007, Issue 1c MES Value Proposition and Value Pricing Best Practices Checkup
  Volume 2006, Issue 2
The Number of Software Vendors Offering Subscription Pricing Models Fell by 8% in 2006.
  Volume 2006, Issue 1

Tips for breaking through the Value Proposition Attention Deficit

  Volume 2005, Issue 4

Good to Great - Customer Value Creation

How do you do your pricing?

  Volume 2005, Issue 3

Trends in Value Selling of Software

Are IT Vendors Doing a Good Job of Providing a Business Case to Justify the Purchase of Their Solutions?

  Volume 2005, Issue 2

Why CFOs Prefer NPV

Has the Outsourcing Boom Peaked?

  Volume 2005, Issue 1

What Are Soft Benefits?

What Financial Metrics Should Sales People Understand?

  Volume 2004, Issue 4

Who Invented Six Sigma?

Book Review: Does IT Matter?

  Volume 2004, Issue 3

Sure Fire Success With Product Launches

Free Webinar - Value Pricing/Value Selling

  Volume 2004, Issue 2

Program Management Can Help Improve Execution

Risk Management: Sarbanes-Oxley

  Volume 2004, Issue 1

The Inaugural Issue

Linking Product/Applications Maintenance with Shareholder Value